Apple, the iconic Cupertino, CA-based company that produces the popular iPhone, MacBook Air, iPad and a slew of other devices, computers and services, was long thought of as a consumer-centric firm. But the enterprise uptake of its hardware and popular operating systems (macOS, iOS, and iPadOS to name a few) has given Apple a real place in the business world. Most recently, it has begun to tout (and roll out) "Apple Intelligence," its take on the generative AI revolution. Here's our latest round-up of news, analysis, features and authoritative opinion about what the company is doing:
Focus on where the puck is going, not where it has been.
The company has come a long, long way in enterprise tech, one user at a time.
Researchers who evaluated a 12-week electrical contracting certification program found that students who used Apple's spatial computing headsets progressed faster, and remembered more, when used in combination with traditional hands-on teaching.
The company is taking big steps toward ambient computing for all of us.
The company, a leading Apple MDM firm, has announced plans to expand into Android device management.
Maintaining its focus on processor design gives Apple a competitive advantage while also propping up US security.
Though the company has made great strides in shoehorning its way into the business world, not everything is peachy keen.
Apple will be hurting if it loses its $20b per year cash cow, but it has solid options for a future without the search giant.
In 2019, the surveillance-as-service industry was already worth billions.
India is engaged in a large-scale digital transformation and Apple’s investments there show how much progress the nation is making.
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